Privacy Policy
Last updated: 2026-09-08
This policy explains what DanceIT collects, why, and what you can do about it. We have tried to keep it specific: where we say we do not store something, we mean it literally.
Who we are
DanceIT is operated by Exaion PR Novi Sad, Maksima Gorkog 39, Novi Sad, Vojvodina 21000, Serbia ("we", "us"). We run the website danceit.club (the "Site") and the DanceIT mobile app (the "App").
What we collect
- Account data — your email address, your phone number, a password (stored only as a hash), your date of birth and gender, and the profile details you choose to add (display name, photo, links).
- Studio and group membership — which studios and dance groups you join or request to join, your role in them, and any invitations you accept.
- Attendance — check-ins recorded when you scan a class QR code or an instructor marks you present, including the class, date and time.
- Location, while you are using the App — used in two places, and stored in neither:
- To show dance studios near you on the map. The map is drawn by Google Maps (see below), which receives the requests needed to render it.
- If your studio turns on location-verified check-in, your device's coordinates are compared against that studio's location at the moment you check in, to confirm you are actually there. The result is a yes or no. We do not keep the coordinates, and your attendance record contains no location.
- Optional face enrollment (AI-assisted attendance) — only if you explicitly consent, and only in a studio that uses this feature. We store the photos you enrol and the numeric face templates derived from them. These are biometric data, so: enrollment is off unless you accept it, recognition cannot be switched on without a valid, un-revoked consent on record, and you can revoke consent at any time in the App — which immediately stops recognition. Templates are held in our own systems and computed by the studio's own devices; we do not send your face to any third-party recognition service.
- Payment records — when a studio records that you have paid your membership, we store the amount, currency, date and method. Payments are taken by the studio directly (typically in person); we do not process payments and never receive your card or bank details.
- Device push tokens — an identifier for your device so we can send the notifications you opt into. Removed when you turn notifications off or sign out on that device.
- Content you create — dance moves, videos, photos, news posts, comments, reviews, bookmarks and event RSVPs you add to the App, and any reports you file about other people's content.
- Technical data — crash reports and basic diagnostics (device model, OS version, app version) so we can fix problems.
Why we use it
- To run your account, studio memberships and attendance records.
- To let studios see who attended their classes and who has paid.
- To let a studio you belong to reach you about its classes, for example one that is cancelled or moved, using the phone number on your profile. Other members see your phone number only if you choose to show it, and a studio's staff receive it only when they include it in their member export. It is never used for marketing.
- To send notifications you have turned on (class reminders, studio news).
- To keep the service secure, and to review reports of abusive or unlawful content.
- To diagnose crashes and improve reliability.
Who processes it for us
We use a small number of service providers who process data only on our instructions:
- Amazon Web Services (EU — Ireland, eu-west-1) — hosting, database, media storage and transactional email.
- Google Maps — draws the map of nearby studios. Google receives the requests needed to render the map, including approximate location, when you open it.
- Expo — relays push notifications from our servers to Apple and Google.
- Apple and Google — final delivery of push notifications to your device.
- Sentry — crash and error reporting for the App and our servers.
- New Relic — server performance monitoring.
- PostHog — server-side feature flags (which features are switched on). It runs on our servers only and is not embedded in the App.
We do not sell your personal data, we do not show third-party advertising, and the App contains no advertising or analytics trackers.
Sharing with studios
When you join a studio or group, its staff can see your profile name, your membership, your attendance at their classes and your payment records with them, and can include your phone number in their member export. They cannot see your attendance or payments at other studios.
Reporting, blocking and moderation
You can report content and block other users from within the App. A report is sent to our moderation team and includes what you reported, the reason you chose and any description you add. Reports are confidential: the person you report is not told who filed it. Blocking is yours to undo — the accounts you have blocked are listed in Settings, and you can unblock any of them at any time.
How long we keep it
- Account data — while your account is active.
- Attendance and payment records — kept as part of the studio's history, so its records stay complete.
- Face-enrollment photos and templates — deleted when you revoke consent or delete your account.
- Crash reports — retained for a limited period by our error-reporting provider.
- Moderation reports — kept while we investigate and for a period afterwards.
You can delete your account from within the App, in Settings. Deleting removes your profile and personal content.
Your choices and rights
- Update or remove profile details in the App at any time.
- Choose who can see your phone number, in Settings → Privacy.
- Turn notifications on or off per type in Settings.
- Revoke face-enrollment consent from your enrollment in the App.
- Refuse or withdraw the location permission in your device settings.
- Review and undo the accounts you have blocked, in Settings.
- Delete your account from within the App.
- Request access to, correction of, or deletion of your data by emailing contact@danceit.club.
Children
DanceIT is not directed at children under 13 (or the age required in your country) and we do not knowingly collect their data without a guardian's involvement through a studio.
Changes
We will post any changes to this policy on this page and update the date above. Material changes will also be announced in the App.
Contact
Questions about privacy: contact@danceit.club.